Rookie Rise Blog — Blog

Imagine going pro in a sport, that's a big deal right? But imagine going pro and defeating every opponent that you have faced! That's exactly what professional boxer Victor "El Tornado" Morales Jr. has done so far. He is currently 8-0 and on his way to stardom. Victor is quickly climbing the ladder to become one of the next boxing icons. When you mention his name, people have nothing but respect for the kid. Respect for what he does in the ring and out of the ring. He has a humbling attitude but also a drive to win that is unmatched....

I'm going to take a moment in this blog to get a little deep and little personal. I've been around a lot of alcoholics and drug addicts for many parts of my life. I never fell into the addiction trap, but I know how hard it is to try to lift someone out of a deep, dark, spiraling descent as they waste away to nothing. I watched my brother go through almost every drug in the book. He was a great athlete growing up. He was faster than most track athletes, but he never ran in track. He could juke,...

I've always liked this time of the year. Houses are decked out with lights and those crisp cool clear nights are a bit tough to beat. I like my summer nights and palm trees just as much but you know what I mean, it's just a bit different. One of the best reasons that I like the holiday season is because of the movies that help spark the spirit. From Home Alone to the Grinch, it all helps bring in that Christmas awesomeness <---Is that even a word? Of course I can't forget to watch Christmas Story and National Lampoon's...

I met GaTa during a Lil Dicky show a little over a year ago. It was a brief introduction while we were hanging out in the green room. Lil Dicky says "That's my hype man, GaTa. Doesn't he make me look ten times cooler having him next to me!?" GaTa let out a laugh then stood against the wall waiting for his queue to take the stage. Who was this guy exactly, I thought? I found out real quick once he grabbed the mic. The crowd lit up and it was obvious that this guy was good!   I started...

April 15th 2015 marked the official launch date of Rookie Rise Clothing. What a rollercoaster that it has been. When I think about all of those exhausting days and nights, I think about the people who just see the tip of the ice berg that sticks out above sea level. It's funny how some people look at a business simply from the curb perspecitve, and think meh... what's the big deal? What many don't realize is, before even offering a view for people to look at, there was someone playing Dr. Frakenstein, bringing that name and brand to life, with...